digital marketing salary calgary

Are you considering a career in digital marketing in Calgary? One of the most important factors to consider is your potential salary. In this article, we’ll explore the world of digital marketing salaries in Calgary, providing you with a comprehensive guide to help you navigate the industry.

Overview of Digital Marketing in Calgary

Calgary is a thriving city with a strong economy, and digital marketing is a rapidly growing field. As more businesses shift their focus to online marketing, the demand for skilled digital marketers is on the rise. From social media management to SEO and PPC advertising, digital marketing encompasses a wide range of specialties, each with its own unique salary range.

Average Digital Marketing Salary in Calgary

According to recent data, the average digital marketing salary in Calgary is around $65,000 per year. However, salaries can vary widely depending on factors such as experience, job title, and industry. Here are some average salary ranges for different digital marketing roles in Calgary:

**Digital Marketing Coordinator**:

$45,000 – $60,000 per year

**Digital Marketing Specialist**:

$55,000 – $75,000 per year

**SEO Specialist**:

$60,000 – $80,000 per year

**Social Media Manager**:

$50,000 – $70,000 per year

**PPC Specialist**:

$55,000 – $75,000 per year

**Digital Marketing Manager**:

$80,000 – $110,000 per year

Factors Affecting Digital Marketing Salaries in Calgary

Several factors can impact digital marketing salaries in Calgary, including:

**Experience**:

More experienced digital marketers tend to earn higher salaries.

**Industry**:

Digital marketers working in industries such as finance and healthcare tend to earn higher salaries than those in non-profit or education.

**Job title**:

Different job titles can command different salaries, even within the same industry.

**Company size**:

Larger companies tend to offer higher salaries than smaller ones.

Top Companies for Digital Marketing Jobs in Calgary

Some of the top companies for digital marketing jobs in Calgary include:

**Marketing agencies**:

Companies like FCB, DDB, and BBDO offer a range of digital marketing roles.

**Financial institutions**:

Banks and financial institutions like ATB Financial and Canadian Western Bank often have digital marketing teams.

**Technology companies**:

Companies like Microsoft and Oracle have a strong presence in Calgary and often hire digital marketers.

**E-commerce companies**:

Online retailers like Shopify and Hootsuite have offices in Calgary and offer digital marketing roles.

Growth Opportunities in Digital Marketing

The digital marketing field is rapidly evolving, and Calgary is no exception. With the rise of new technologies and platforms, there are many growth opportunities for digital marketers in Calgary. Some of the most in-demand skills include:

**Data analysis**:

The ability to analyze and interpret data is becoming increasingly important in digital marketing.

**Artificial intelligence**:

AI is being used in a range of digital marketing applications, from chatbots to predictive analytics.

**Video marketing**:

Video content is becoming more popular, and digital marketers with video production skills are in high demand.

Conclusion

If you’re considering a career in digital marketing in Calgary, understanding the salary landscape is essential. With average salaries ranging from $45,000 to over $100,000 per year, digital marketing can be a lucrative career path. By staying up-to-date with the latest trends and technologies, you can position yourself for success in this rapidly evolving field. Whether you’re just starting out or looking to take your career to the next level, Calgary’s digital marketing scene offers many opportunities for growth and advancement.