site development checklist

site development checklist

Creating a high‑performing website involves more than just picking a template and adding content. A **site development checklist** helps you stay organized, avoid costly oversights, and deliver a site that meets both user expectations and business goals. In this article, we’ll walk you through every stage of the process—from initial planning to post‑launch maintenance—so you can confidently manage your next web project.

Table of Contents

1. [Planning Your Project](#planning-your-project)

2. [Design & User Experience](#design–user-experience)

3. [Development Essentials](#development-essentials)

4. [Testing & Quality Assurance](#testing–quality-assurance)

5. [Launch & Post‑Launch Tasks](#launch–post-launch-tasks)

6. [Common Mistakes to Avoid](#common-mistakes-to-avoid)

7. [Tools & Resources](#tools–resources)

8. [Conclusion](#conclusion)

Planning Your Project

Define Goals and Scope

  • Identify primary business objectives (lead generation, e‑commerce sales, brand awareness).
  • Outline the target audience and user personas.
  • Set measurable KPIs (traffic, conversion rate, bounce rate).

Conduct Competitive Research

  • Review competitor sites for design trends, feature sets, and SEO strategies.
  • Create a SWOT analysis to pinpoint opportunities and threats.

Establish Technical Requirements

  • Choose a platform (WordPress, Shopify, custom CMS, static site generator).
  • Determine hosting needs (shared, VPS, cloud, CDN).
  • List required integrations (CRM, email marketing, payment gateways).

Create a Project Timeline

  • Break the project into phases (discovery, design, development, testing, launch).
  • Assign realistic deadlines and milestones.
  • Use a project management tool (Asana, Trello, Jira) to track progress.

Design & User Experience

Wireframes & Site Architecture

  • Sketch low‑fidelity wireframes for each core page.
  • Develop a clear sitemap that reflects the **site development checklist** hierarchy.
  • Ensure logical navigation with a maximum of three clicks to reach any page.

Visual Design

  • Choose a color palette and typography that align with brand guidelines.
  • Design responsive mockups for desktop, tablet, and mobile.
  • Incorporate accessibility standards (WCAG 2.1) from the start.

Content Strategy

  • Draft SEO‑friendly copy that naturally includes the keyword “site development checklist.”
  • Plan multimedia assets (images, videos, infographics) and optimize them for web.
  • Create a content calendar for future blog posts and updates.

Development Essentials

Front‑End Development

  • Write clean, semantic HTML5 and CSS3.
  • Implement a mobile‑first responsive layout using Flexbox or CSS Grid.
  • Add JavaScript enhancements only when they improve usability.

Back‑End Development

  • Set up a secure server environment (HTTPS, firewall, regular backups).
  • Develop custom functionality or install vetted plugins/modules.
  • Optimize database queries and implement caching mechanisms.

SEO Foundations

  • Configure meta titles, descriptions, and canonical tags for every page.
  • Generate an XML sitemap and submit it to Google Search Console.
  • Add structured data (Schema.org) where appropriate (e.g., BreadcrumbList, FAQ).

Performance Optimization

  • Compress images (WebP, AVIF) and enable lazy loading.
  • Minify CSS, JavaScript, and HTML files.
  • Leverage a CDN to reduce latency for global visitors.

Security Measures

  • Install an SSL certificate and enforce HTTPS.
  • Implement strong password policies and two‑factor authentication.
  • Use security plugins or services to scan for malware and vulnerabilities.

Testing & Quality Assurance

Functional Testing

  • Verify all forms, buttons, and interactive elements work as intended.
  • Test e‑commerce checkout flows, payment gateways, and order confirmations.

Cross‑Browser & Device Testing

  • Check compatibility across major browsers (Chrome, Firefox, Safari, Edge).
  • Test on a range of devices (iOS, Android, Windows, macOS).

Accessibility Audits

  • Run automated tools (axe, Lighthouse) to catch WCAG issues.
  • Conduct manual keyboard navigation tests.

Performance Audits

  • Use Google PageSpeed Insights, GTmetrix, or WebPageTest to assess load times.
  • Aim for a Core Web Vitals score of **≥ 90** for each metric.

SEO Review

  • Ensure no broken links (404 errors) exist.
  • Confirm proper use of heading hierarchy (H1‑H6).
  • Validate that the keyword “site development checklist” appears naturally in titles, headings, and body copy.

Launch & Post‑Launch Tasks

Pre‑Launch Checklist

  • Backup the live site and database.
  • Switch DNS records and confirm propagation.
  • Conduct a final “smoke test” on the production environment.

Post‑Launch Monitoring

  • Set up Google Analytics and Google Search Console alerts.
  • Monitor server uptime with a monitoring service (UptimeRobot, Pingdom).
  • Track SEO performance and keyword rankings weekly.

Ongoing Maintenance

  • Apply regular software updates and security patches.
  • Refresh content to keep the site relevant and improve SEO.
  • Conduct quarterly performance reviews and optimize as needed.

Common Mistakes to Avoid

  • **Skipping the planning phase** – leads to scope creep and missed deadlines.
  • **Neglecting mobile optimization** – results in high bounce rates on smartphones.
  • **Overloading pages with plugins** – slows performance and creates security risks.
  • **Ignoring accessibility** – can exclude users and expose you to legal liability.
  • **Forgetting a post‑launch checklist** – missed bugs or SEO issues can hurt rankings.

Tools & Resources

| Category | Recommended Tools |

|———-|——————-|

| Project Management | Asana, Trello, ClickUp |

| Design & Prototyping | Figma, Sketch, Adobe XD |

| Development | VS Code, Git, Docker |

| SEO & Analytics | Ahrefs, SEMrush, Google Search Console |

| Performance | Lighthouse, GTmetrix, WebPageTest |

| Security | Sucuri, Wordfence, SSL Labs |

| Accessibility | axe, WAVE, Lighthouse |

Conclusion

A thorough **site development checklist** is the backbone of any successful web project. By systematically addressing planning, design, development, testing, and post‑launch activities, you minimize risks, improve user experience, and boost search engine visibility. Use the steps outlined in this guide as a living document—update it as technology evolves and your business grows. With a solid checklist in hand, you’ll launch websites that not only look great but also perform flawlessly and deliver measurable results. Happy building!


About Relvixis: Relvixis is a Canadian-based digital agency specializing in results-driven solutions for businesses looking to grow online.
We offer expert services in SEO optimization, web development, social media management, and marketing automation.
Our team blends creative strategy with technical precision to drive leads, enhance brand visibility, and accelerate digital performance.
To learn more or schedule a free consultation, visit
relvixis.com.

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